The Economics of Faker Lee Sang-hyeok: How the ‘Faker Effect’ Is Reshaping an Entire Industry
Esports legend Faker, captain of T1 and the most iconic player in League of Legends, has evolved far beyond the realm of gaming fame. Standing at the peak of a game with 120 million monthly users, he has become a living, global platform—an economic engine that commands the attention of the world’s most coveted consumer … 더 읽기